Jamie’s Efforts Greatly Impacted Revenue Growth by 945%.
Rebranding Efforts Defined Premama as a Category Pioneer in Maternity Wellness.
Jamie was hired as the first employee at Premama, a privately held startup vitamin and supplement company. He worked to develop and implement marketing strategies that helped to drive revenue growth from $120,000 to $1.3 million.
Jamie managed an internal team of three people, four outside contractors and worked with multiple agencies and advisors.
The company grew to six employees during his time. While his focus was solely on all aspects of the marketing mix, he also helped managed strategic National sales accounts (GNC, Amazon, Sprouts, Fresh Thyme, Meijer) and assisted with operations and fundraising efforts.
“Jamie is a smart, strategic thinker who is well versed in marketing, sales and entrepreneurialism.
He exhibits a high-level of creativity, character, work ethic, leadership and entrepreneurial spirit.”
- Dan Aziz, Founder and President, Premama
Results
During his tenure at Premama, Jamie played a key role in the company’s growth including
Acted as a key member that helped secured $4.6MM in funding from Series A and B seed and growth capital rounds.
Expanded retail distribution from 1,100 to over 8,000 stores nationwide; secured CVS, GNC, Walgreens, Vitamin Shoppe, and Sprouts
Created and implemented launch strategy for six innovative and award-winning products that increased the customer life-time value.
Laid groundwork to transition the company to an e-commerce focused business.
Spearheaded a multi-year partnership with Vitamin Angels to help provide vitamins to almost 100,000 women and children worldwide.
